Beauty Industry

HCT’s Fragrant Fashion Accessory

The company developed a solid fragrance, packaged in a ring, for an iconic brand.

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By: Jamie Matusow

Editor-in-Chief

HCT Packaging’s California studio is continuing to develop packaging for new products based on the iconic character, Hello Kitty. The brand’s Big Pink Bow fragrance, which is sold at Sephora, now has a solid fragrance counterpart packaged in a Zamac ring.

“The Big Pink Bow Perfume to Go Ring is a highly collectable accessory…we manufactured the ring from Zamac, to give it a luxe look and feel,” says Nick Gardner, executive vice president, HCT California.

HCT replicated the character’s face on the custom Zamac ring. It is decorated with white enamel, shimmering gold trim, and a sparkling diamante bow. The ring slides open to reveal a solid fragrance. HCT supplies the fragrance and ring, turnkey.

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